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Retail Counter Mats
Turn Your Checkout Counter Into Your Best Salesperson
Custom printed retail counter mats built for daily checkout traffic. Protect your counter, promote your brand, and give every customer something to look at while they wait. Manufactured in-house in Hauppauge, New York since 1989.
WHY IT WORKS
Why the Checkout Counter Is Prime Retail Real Estate
In fact, according to a widely cited POPAI shopper study, roughly 76 percent of buying decisions happen inside the store rather than before the customer arrives. The counter is one of the only spots in a store where a customer is standing still, looking down, and waiting with nothing else to focus on. As a result, that dwell time is valuable, and right now it is probably going to waste on a blank countertop.
A retail counter mat puts your branding, your promotions, or your next offer directly in that line of sight. Unlike a poster or a shelf display that customers walk past, for example, a counter mat gets seen at the exact moment someone is already engaged and reaching for their wallet.
BUYER'S GUIDE
What to Look for in a Retail Counter Mat
Not every counter mat holds up the same way, so here is what actually matters when you are buying for a retail checkout, and how our mats are built to answer each one.
THE LINEUP
Counter Mats Built for Retail Checkouts
Five options that hold up best under daily retail traffic, and every mat is available in custom shapes and sizes to fit your exact counter.
Duramat Counter Mat
Specifically built for counters that take real daily abuse from water, grease, and constant handling.
Dry Erase Counter Mat
Simply write, wipe, and rewrite daily specials and pricing without reordering a new mat.
Interchangeable Counter Mat
Slide in new promotional inserts in seconds for rotating seasonal campaigns.
Antimicrobial Surface Mat
In particular, added hygiene protection for grocery, pharmacy, and health-focused retail counters.
Stock Interchangeable Mat
Basically, the same swap-in flexibility in standard sizes, for faster turnaround and lower cost.
2 Sided Counter Mat
Two designs on one mat, flipped whenever your promotion or season changes.
See a Mat You Like? Let's Build It for Your Counter.
Simply send us your measurements, artwork, and preferred material, and our team will send back a proof before anything goes into production.
THE GUARANTEE
Retail Counter Mats Backed by a 100% Satisfaction Guarantee
We have been manufacturing counter mats out of our Hauppauge, New York facility since 1989, and every retail counter mat we produce ships with a 100 percent satisfaction guarantee. After all, after millions of mats and three decades on real store counters, we know how they hold up.
Years in Business
Satisfaction Guarantee
Mat Types Available
WHO WE SERVE
Who Orders Retail Counter Mats From Us
Convenience stores and gas station marts
Boutiques and independent retail shops
Grocery and pharmacy checkout counters
Multi-location retail chains
Salons, spas, and service counters
Distributors supplying retail partner stores
THE PROCESS
How Ordering Your Retail Counter Mat Works
01
Tell Us Your Spec
Counter size, mat type, and quantity.
02
Send Artwork
Send your logo or design, or ask our team to lay it out for you.
03
Approve the Proof
We send a proof for approval before anything is printed.
04
Into Production
Approve the proof and your order goes into production.
Retail Counter Mat Frequently Asked Questions
What size counter mat do I need for a retail checkout?
Most retail checkout counters take a mat between 18 and 30 inches wide, but we always cut to your exact measurements. Simply send us the width and depth of your counter and we will produce to that size, no matter how unusual the shape.
Do you offer pricing for multi-location retail chains?
Yes, and we work with single-location shops and multi-store chains alike. Simply contact our team with your store count and typical order size and we will put together volume pricing.
How long does production take?
Timelines depend on mat type and order size, but we accommodate rush orders when a location is opening soon or a promotion has a hard deadline. Simply reach out for a timeline specific to your order.
How durable are these mats on a high-traffic counter?
Our retail counter mats are built with sealed edges and scratch-resistant surfaces designed for daily handling, card readers, and constant wipe-downs, so every mat ships with a 100 percent satisfaction guarantee.
Can I update the design later without buying a new mat?
Yes, if you choose an Interchangeable or Dry Erase Counter Mat. Both are built for retailers who update pricing or promotions often, so you are not reordering a full mat every time the message changes.
Ready to Upgrade Your Checkout Counter?
Simply send us your specifications and artwork and our team will come back with a quote, usually the same business day. If you are not ready to order, call us instead and we will help you figure out the right mat for your counter.